The Online Classified Market size is predicted to touch USD 380.92 Billion at a 24.8% CAGR between 2020- 2030, reveals the latest Market Research Future’s (MRFR) online classified market forecast report. Affordability of online classifieds is expected to support the market growth along with increasing penetration of smartphones. This report includes global and regional market size and forecast, major development trend and typical downstream segment scenario, under the context of market drivers, Online Classified Market forecast and inhibitors analysis.
Online Classified Market Overview
The global online classified market is growing steadily, witnessing vast adoption among various businesses. Online classified has become imperative to increase business revenues, presenting unique opportunities for internet advertising. Given the spurring rise in digital media and social media platforms, businesses are increasingly using these services to advertise their products and services online. With the emergence of targeted advertising concept/modules, the market is expected to reach colossal heights.
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Online Classified Market Drivers
Reasonableness of Online Classified to Bolster Market Growth
Expanding infiltration of cell phones and the web and rising entrance of media and electronic gadgets have changed over grouped into on the web or computerized. Individuals these days get what they search for effectively and rapidly on the web.
Online Classified Market Competitive Landscape
The global online classified market research report brings a comprehensive study of type, business model, and revenue source market segments, regional analysis, and advertisement marketplace vertical based company details of key players. As the forecast period 2018- 2023 will bring new opportunities for the market owing to adoption of social platforms and increase in mobile advertisement, the market is set to grow at a compound annual growth rate of 20.2% and is predicted to reach a value of US$463,033.3 million by 2023. With SWOT analysis of advertisement marketplace sector based companies and Porter’s Five Force model analysis based findings, and understanding challenges such as rise in fraudulent activities and payment frauds, companies in the advertisement marketplace sector can change the way business is done.
Online Classified Market Key Players
- Masig (Singapore)
- Singapore Press Holdings Ltd. Co. (Singapore)
- Syoknya (Malaysia)
- Jualo (Malaysia)
- Craigslist (US)
- my (US)
- Mitula Group (Spain)
- Claseek Pte. Ltd. (Singapore)
- Facebook (US) and Microsoft Corporation (US)
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Online Classified Market Regional Analysis
North America stands as the largest market for online classifieds globally. Factors such as the vast base of internet users and large digitization across the region drive online classified market growth. Besides, significant technology upgrades and innovative technologies that can improve the efficiency and performance of online marketing activities boost the market size. With the rising popularity of online classifieds in vertical business models, the US and Canada account for significant market shares.
Europe is a rapidly growing market for online classified sites, witnessing colossal traction. The strong presence of required expertise, such as online analysts, social media managers, videographers, and e-commerce companies, substantiate market revenues. Moreover, the proliferation of artificial intelligence and big data accelerates the region's market shares. Also, technological advances and the rise in online marketing media platforms positively impact online classified market growth.
The online classified market is brisk in the Asia Pacific region. Increasing investments in digital advertising and the rising number of businesses create significant market opportunities. Additionally, the growing popularity of horizontal classified models among businesses and the increasing use of classified platforms by consumers to search for merchandise across different categories escalate the region's market value. India is rapidly emerging as a profitable market for online classifieds in this region.
1 Executive Summary
2 Market Introduction
2.1 Definition 16
2.2 Scope Of The Study 16
2.3 List Of Assumptions 17
2.4 Market Structure 17
3 Market Insights
4 Research Methodology
4.1 Research Process 22
4.2 Forecast Model 26
5 Market Dynamics
5.1 Overview 28
5.2 Drivers 29
5.2.1 Increase Adoption Of Social Media Platforms For Advertising 29
5.2.2 Rise Of Mobile Advertisement 30
5.2.3 Availability Of Inexpensive Online Classified Platforms 31
5.2.4 Driver Impact Analysis 31
5.3 Opportunity 32
5.3.1 Integration Of Artificial Intelligence (AI) And Big Data Analytics With Online Classifieds 32
5.4 Restraint 33
5.4.1 Rising Fraudulent Activities 33
6 Market Factor Analysis
6.1 Value Chain Analysis 35
6.2 Porter’s Five Force Model 36
6.2.1 Threat Of New Entrants 36
6.2.2 Bargaining Power Of Suppliers 36
6.2.3 Bargaining Power Of Buyers 36
6.2.4 Threat Of Substitutes 37
6.2.5 Competitive Rivalry 37
7 Global Online Classified Market, By Revenue Source
7.1 Overview 39
7.1.1 Website Classifieds 39
7.1.2 Mobile Classifieds 39
7.1.3 Social Media Classifieds 39
7.1.4 Search Engine Marketing (SEM) 40
7.1.5 Banner Classifieds 40
8 Global Online Classified Market, By Business Model
8.1 Overview 43
8.1.1 Horizontal Model 43
8.1.2 Vertical Model 43
9 Global Online Classified Market, By Type
9.1 Overview 46
9.1.1 Products Classifieds 46
9.1.2 Service Classifieds 46
9.1.3 Health Classifieds 46
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10 Online Classified Market, By Region
10.1 Overview 49
10.2 North America 51
10.2.1 US 56
10.2.2 Canada 58
10.2.3 Mexico 60
10.3 Europe 62
10.3.1 UK 67
10.3.2 Germany 69
10.3.3 France 71
10.3.4 Rest Of Europe 73
10.3.5 Italy 75
10.3.6 Spain 77
10.4 Asia-Pacific 79
10.4.1 China 85
10.4.2 India 87
10.4.3 Japan 89
10.4.4 South Korea 91
10.4.5 Thailand 93
10.4.6 Philippines 95
10.4.7 Singapore 97
10.4.8 Malaysia 99
10.4.9 Indonesia 101
10.4.10 Vietnam 103
10.4.11 Hong Kong 105
10.4.12 Rest Of Asia-Pacific 107
10.5 Rest Of The World 109
10.5.1 Middle East & Africa 113
10.5.2 South America 115
11 Competitive Landscape
11.1 Competitive Scenario 118
12 Company Profiles
12.1 Masig 121
12.1.1 Company Overview 121
12.1.2 Financial Overview 121
12.1.3 Products/Services/Solutions/Areas Offered 121
12.1.4 Key Developments. 121
12.1.5 Key Strategies 121
12.2 Singapore Press Holdings Ltd Co. 122
12.2.1 Company Overview 122
12.2.2 Financial Overview 122
12.2.3 Products/Services/Solutions Offered 122
12.2.4 Key Developments 122
12.2.5 Key Strategies 122
12.3 Syoknya 123
12.3.1 Company Overview 123
12.3.2 Products/Services/Solutions/ Offered 123
12.3.3 Key Developments 123
12.3.4 Key Strategies 123
12.4 Jualo 124
12.4.1 Company Overview 124
12.4.2 Financial Overview 124
12.4.3 Products/Services/Solutions/ Offered 124
12.4.4 Key Developments 124
12.4.5 Key Strategies 124
12.5 Craigslist 125
12.5.1 Company Overview 125
12.5.2 Financial Overview 125
12.5.3 Products/Services/Solutions/Areas Offered 125
12.5.4 Key Developments 125
12.5.5 Key Strategies 125
12.6 Mudah.My 126
12.6.1 Company Overview 126
12.6.2 Financial Overview 126
12.6.3 Products/Services/Solutions/Areas Offered 126
12.6.4 Key Developments 126
12.6.5 Key Strategies 126
12.7 Mitula Group 127
12.7.1 Company Overview 127
12.7.2 Financial Overview 127
12.7.3 Products/Services/Solutions/Areas Offered 127
12.7.4 Key Developments 127
12.7.5 Key Strategies 127
12.8 Claseek Pte. Ltd 128
12.8.1 Company Overview 128
12.8.2 Financial Overview 128
12.8.3 Products/Services/Solutions/Areas Offered 128
12.8.4 Key Developments 128
12.8.5 Key Strategies 128
12.9 Facebook 129
12.9.1 Company Overview 129
12.9.2 Financial Overview 129
12.9.3 Products/Services/Solutions/Areas Offered 130
12.9.4 Key Developments 130
12.9.5 SWOT Analysis 130
12.9.6 Key Strategies 130
12.10 Microsoft Corporation (LinkedIn Corporation) 131
12.10.1 Company Overview 131
12.10.2 Financial Overview 131
12.10.3 Products/Services/Solutions/Areas Offered 132
12.10.4 Key Developments 132
12.10.5 SWOT Analysis 132
12.10.6 Key Strategies 132
Continued...
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