Market Dynamics:
The growing popularity of outdoor activities such as cycling, running, ski diving, swimming, fishing, and hunting is a major factor driving the global outdoor performance apparel market's growth. Additionally, the growing number of triathletes is propelling the market forward. Additionally, increasing household income per capita, a growing young population, and the growing popularity of adventure sports are expected to drive the global demand for outdoor performance apparel during the forecast period. Increased membership in fitness clubs and gyms is driving global demand for outdoor and sports apparel. Individuals are becoming more mindful of the health benefits of outdoor games and activities. The increase in celebrity endorsements of outdoor and sports apparel brands is fuelling global demand for this type of apparel.
Outdoor Performance Apparel Market Overview:
Global Outdoor Performance Apparel Market Share is projected to register a CAGR of 6.90% and reach USD 33.0 Billion by 2032.
Local manufacturers sell outdoor performance apparel that meets consumer demands and retailers' expected inventories. Additionally, these manufacturers offer their goods in unorganized markets at significantly lower prices, stifling growth in the global outdoor performance apparel industry. Private-label product revenues are largely unaccounted for, resulting in a revenue gap in the global outdoor performance apparel industry. As a result, the growing number of private label manufacturers offering low-cost products is expected to restrain the growth of established players in the global outdoor performance market over the forecast period.
The growing number of private label manufacturers, on the other hand, is impeding the market's growth. The global outdoor performance apparel market is expected to become lucrative for vendors operating in developed and developing economies alike, owing to various government initiatives promoting outdoor activities, as well as the impact of social media and creative marketing strategies.
Segmental Analysis:
Based on Type, the global outdoor performance apparel market has been divided into jackets & vests, pants & trousers, boots & shoes, base layers, compression wear, and others. The boots & shoes segment is touted to dominate the global market and be valued at USD 9.01 billion by the end of 2025. The jackets & vests segment is projected to grow at the fastest CAGR of 4.88% over the review period.
Based on fabric type, the global market is further segmented into woven and knit.
On the basis of the distribution channel, the market is segmented into smaller segments including cycling, hunting & fishing, running, ski & snow, swimming & water sports, and others. The category segment is categorized into supermarkets & hypermarkets and specialty stores and online.
Competitive Analysis:
The Prominent Players in the Global Outdoor Performance Apparel Market include Columbia Sportswear Company (US), Zensah (US), V. F. Corporation (US), Voormi (US), Páramo Ltd (UK), ES Performance (US), Amer Sports (Finland), Habit Outdoors (US), Vista Outdoor Inc (US), and Marolina Outdoor Inc. (US).
Players operating in the global Outdoor Performance Apparel Market Trends are focusing on strengthening their geographic footprints through expansion and by launching innovative products.
Regional Analysis:
Throughout the forecast era, Europe is projected to hold a commanding share of the outdoor performance apparel industry. In 2018, the area accounted for 41.47 percent of the industry. Germany is the primary contributor to Europe's business development. The regional market is expected to develop at a significant CAGR of 4.41 percent from 2019 to 2025. Individuals of all ages are becoming more health conscious, and their focus on keeping fit and safe has increased participation in outdoor sports activities. The launch of new products and the advancement of outdoor performance apparel are expected to drive the outdoor performance apparel market in Europe during the forecast period.
Additionally, the demand in North America accounts for a sizable portion of the outdoor performance apparel market, owing to key manufacturers' expanding outdoor performance apparel product portfolios. The growing popularity of outdoor performance apparel across multiple industries is expected to be a significant growth driver for businesses operating in the outdoor performance apparel space. North America's economy is divided into the United States, Mexico, Canada, and others.
The APAC region's market is segmented into India, China, Japan, and other countries. Consumer demand for outdoor performance clothing will benefit companies worldwide from 2019 to 2025. However, growth could be stifled by the increasing demand for alternative energy sources. Additionally, the market is segmented into the Middle East and Africa region.
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